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Monday, 24 March 2014

Royal Mail - Design/ Brief

The brief; Create a variety of stamp designs that pay homage to the innovators of the British Aerospace Industry. The stamps must work collectively as well as singularly. 

The following BRITISH jets were my focus; Hawk T1, Lightning F3, Canberra, Vulcan, Nimrod.

This brief was undertaken during my time at Turner Duckworth and was part of a collaboration, We specified that I would approach the design process from an illustrative perspective incorporating pattern design, and he from a purely photographic approach

Although I didn't have time to finish the brief, the emphasis was rather on solidifying a concept and design direction so that when my work placement came to an end, I left with a varied amount of idea proposals.

Below is an example of just some of the research collated for the brief (alongside all of the literature and information provided in my folder)




As a starting point for this brief, I used all of the photographic resources collated and selected the best images of each plane based on their unique qualities (noted in the descriptions of each within the booklet provided)










An investigation into colour and what colours best represent the aerospace industry...





The following designs are conceptual proposals of how we could approach the brief and permeate the design through to cover sleeve.





The Blueprint idea I proposed seemed the strongest and I was happy to find out that the idea was being pushed. Below is the response following my enquiry to how the Stamp brief was developing...


The blueprint idea was strong because I'd considered how the design could be carried onto the sleeve and interact with the sleeve. For example, the grid of the blueprint could be brought onto the sleeve to create a scene of some sort.


Although visually all of these designs aren't finished to my highest abilities they do provide visuals that are strong enough to communicate what they intend.



E.g.s of application and demonstration of how the designs work on their own/ as part of a set



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Leeds College of Art. Graphic Design.
 

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